Email Saulo03 / Development · Bespoke websites and systems
I connect strategy, visual direction and development to create brand websites, campaign pages and bespoke systems. The project starts with how your brand presents itself and how the business works.
São Paulo / Brazil · International projects scoped individually
Direction and personal involvement by Saulo Apharian.Selected work
Brand websites, commercial landing pages and bespoke systems. Explore published work for Valcenter, Leore, By Arabi, LAM and Sleep House Marechal.
01 / 06Brand website
A digital presence that brings together the brand, interiors and store locations. The brand website is complemented by six regional landing pages, each with a clear route to a quotation enquiry.
02 / 06Commercial landing page
A commercial landing page for interiors and promotional campaigns. The page guides visitors towards a quotation enquiry through a dedicated form and integrated WhatsApp contact.
03 / 06Digital ecosystem
An integrated digital presence spanning a brand website, commercial landing page and official links hub. The project also includes Clube By Arabi, a customer engagement platform for referrals, points and benefits.
04 / 06Brand website
An editorial website presenting LAM’s brand, interiors and completed projects. The experience brings together its process, reviews, local presence and commercial contact for Taubaté and the Paraíba Valley.
05 / 06Bespoke system
A searchable digital catalogue connected to a bespoke admin panel. The team manages products, variants, prices and media, while customers can move from a product selection to a WhatsApp enquiry with the order details already filled in.
06 / 06Bespoke system
A customer engagement platform with a public website, registration and member area. It connects commercial referrals to points and benefit redemptions, with administration tools for the operation and its stores.
What I do
Direction and personal involvement by Saulo Apharian.
Structure, visual direction and development to present positioning, projects, services and commercial contact.
A page focused on the offer and the route to an enquiry, quotation request or booking.
Digital products with business rules, administration, access roles and integrations agreed in the scope.
Selected retainers include a monthly development cycle for active campaign pages and their conversion journeys.
How the project works
We map the objectives, content, users and rules the project needs to support.
Visual direction and the customer experience guide development of the pages or system.
We review the experience and agreed workflows before launch. Support and training follow the contracted scope.
Investment
Planning, content, integrations and functionality are agreed in your proposal. Final investment and schedule follow the scope of the website, page or platform.
Up to 5 strategic pages, responsive experience, technical SEO and PageSpeed review and 3 months of post-launch support. Estimated delivery within 60 days.
Discuss your projectOne strategic page, conversion journey, responsive development, GTM, technical SEO and performance. Estimated delivery within 20 days.
Discuss your projectDiscovery, architecture, experience, administration, rules and integrations to scope. Deployment, training and initial support are included.
Discuss your projectBefore we begin
A website presents your brand and work. A landing page focuses on an offer or campaign. A platform organises workflows, users and operational rules. We start with the business need.
Yes. Administration and access roles are agreed around the business workflows. Sleep House Marechal and Clube By Arabi are examples of systems with bespoke management.
Your proposal defines the support period and scope. Additional pages, integrations and features are planned and quoted around the project’s needs.
Work directly with me
Tell me about the context and what the project needs to solve. I work across strategy, visual direction and development.
Email SauloOther capabilities
